The days of just using traditional media such as a press release to inform and generate buzz is no longer. Social media is instant and you can find out news within the reach of your fingertips through your smart phone or from your computer.
Any organization or business that is not utilizing social media is missing out. If someone wants to learn more about an organization and their profile, they would initially look for information on their social media pages even before going to their website. They will look at your branding, following, visual content, social media awareness campaigns, and your activity. So don’t be afraid to use social media.
Calhoun Communications has a proven track record of developing and implementing successful social media campaigns to increase and engage followers, educate and convey messaging, and to track analytics and metrics to improve results.